Friday, June 26, 2009

REBRANDING:AKUNYILI'S GOT IT ALL WRONG


Minister of information and communication,Prof Dora Akunyili in a recent visit to the newly installed Gbong gwom jos;HRH Jacob Buba Gyang,said rebranding is more bimportant than infrastructural development.

Akunyili,a pharmacist,who was appointed to her current position by the visionless and confused government of Umaru musa yaradua last year has built a reputation for herself over the years as a commited,courageous,dogged,passionate and transparent public servant because of her achievements at NAFDAC.Unfortunately,she is graadually soiling her hard earned image in the mud with her rebranding mantra.

There is no denying the fact that prof akunyili means well for the country with her rebranding campaign,but she has refused to heed the advice of majority of nigerians who have called on her several times to halt the campaign and instead put pressure on her non-performing political colleagues and her go-slow boss to deliver the dividends of democracy to the nigerian people.

Nigeria does not need rebranding,the leaders should focus on providing stable electricity supply for its citizens,provide jobs for million of youths roaming the streets and invest massively in infrastructural development,health,education,housing,manufacturing and agricultural sectors.

If there is any set of people that needs rebranding,it is the leaders themselves,with their penchant for embezzling funds meant for the people's welfare,i dare say nigeria will rebrand itself if the leaders are sincere.i rest my case.